While I was busy last week getting my new site up and running, a major conversation was happening in the blogosphere about compensation for mommybloggers. This is a topic that I’m pretty passionate about, having recently moderated a panel about how PR and bloggers can work together, and as a long-time liaison between brands and bloggers.
From the brand side, there is certainly a great deal of confusion (and, dare I say, ignorance) about how to work with bloggers (of any type, not just moms). Here are the issues from my perspective.
