Being an influencer wasn’t even a thing ten years ago.
In fact, if someone asked you what you do for a living and your answer was “I’m an influencer” you would sound like a pretty nefarious person out to do some pretty nefarious things.
In today’s landscape, however, being an influencer means that you are a powerful and engaging member of the online marketing community making bank for getting things done!
With over 100 billion active users on Facebook, and one million people using Instagram monthly, social media is a definitive part of our communication culture.
Among the average daily users wanting just to connect with friends and share fun pics of their kids, are what we call influencers, individuals with large, vibrant communities and audiences who tune in to connect with them on a regular basis.
And they are powerful.
