“Keep it simple” is good advice when it comes to most things business related, and that includes social media. Why, you ask? Well, the fact of the matter is that some of the simplest things can influence your success with social media. However, it’s also the simple things that many business people overlook or forget to do on a regular basis.
For example, it is simple to share information that is of interest to your audience, striving to make their lives better, easier, or more entertaining rather than posting repeatedly about your business and what makes it so great. That’s simple but good advice, yet it’s easy to get caught up in the idea that we should always push our products and services. Unfortunately, constantly pushing our offerings backfires in a really big way. Likewise, there are many other ways in which the simplest of things threaten to trip up even the most-savvy business people. But, no worries. We’re here to help you avoid falling into some surprisingly simple social media traps.