Crackerjack Marketing developed and delivered a two-day social media training intensive for representatives of 25 brands of the parent company. Training focused on content marketing and social media for lead generation.
This curriculum, consisting of seven training sections, was presented in person over the course of two days in Baltimore, MD. Participants received guidance in social media essentials, strategy, advertising, and measuring return on investment (ROI).
Our hands-on sessions included real-life examples of each of the concepts taught, and allowed ample time for Q&A sessions, individual help and collective brainstorming. In addition to the materials presented by the instructors, attendees received session notes, workbooks, and worksheets.
Participants rated the overall course content 4.7 out of 5 stars.
Satisfaction with individual sessions: