Social Media Today
CLIENT
Agora, Inc.
MISSION
Empower managers across multiple brands to create and implement an effective social media strategy and facilitate open communication and brainstorming between the brands.
SOLUTION
Social Media Marketing Training
Crackerjack Marketing developed and delivered a two-day social media training intensive for representatives of 25 brands of the parent company. Training focused on content marketing and social media for lead generation.
This curriculum, consisting of seven training sections, was presented in person over the course of two days in Baltimore, MD. Participants received guidance in social media essentials, strategy, advertising, and measuring return on investment (ROI).
Our hands-on sessions included real-life examples of each of the concepts taught, and allowed ample time for Q&A sessions, individual help and collective brainstorming. In addition to the materials presented by the instructors, attendees received session notes, workbooks, and worksheets.
RESULTS
Participants rated the overall course content 4.7 out of 5 stars.
Satisfaction with individual sessions:
Social Media Strategy
Role of Platforms
ORGANIZING CONTENT
MEASURING SUCCESS
Social Media for Lead Generation
Social Media Advertising
PRESENTATION HIGHLIGHTS
LET’S TALK
How can we help get your marketing unstuck? Get in touch so that we can learn about your business, and create custom solutions for your digital marketing efforts.
