Stephanie Schwab
CEO & Founder
Stephanie has over 20 years’ experience in digital media, with the last 13 focused in social media, and has worked with well-known clients including Citizen Watch, Pernod Ricard, Target, Graco Baby, Skype and Kaplan Test Prep. Stephanie’s teams have been honored with social media industry awards including Ragan’s PR Daily awards, PR News’ Digital PR awards, a WOMMIE award, a PRNews Platinum award, and an OMMA award.
Stephanie is also a popular and highly-rated university instructor on digital marketing. She is a faculty member at Loyola University’s Quinlan School of Business, where she is the Academic Director of the Digital Marketing Strategy certificate program, a professor at international university Harbour.Space in Barcelona, Spain and Bangkok, Thailand, and a part-time faculty member at The New School.
Stephanie previously worked for award-winning PR and social media agencies Kaplow PR and Converseon. She has also been a management strategy consultant in the retail practices at PricewaterhouseCoopers and at LakeWest Group, a boutique retail consultancy. She holds an MBA in Marketing and Strategic Planning from the University of Illinois at Chicago.
Stephanie blogs about social media here at Crackerjack Marketing. She tweets @stephanies.
In addition to her popular university-level teaching, Stephanie is a sought-after speaker on corporate social media and digital marketing topics. Select speaking engagements include:
- Westchester IRL on “Social Media Trends for 2013”
- American Society of Journalists and Authors, on “Twitter for Writers”
- Evo Conference on “Sales & Monetization for Bloggers”
- Mom 2.0 Summit on “You Can’t Spell Progress Without PR”
- Internet Retailer, on social media
- Affiliate Summit, on affiliate marketing
- On mobile content, at a number of wireless and tech conferences, in the early 21st century
Stephanie is also a dynamic and inspiring corporate trainer, teaching classes on social media strategy and execution, and leading corporate meetings in fast-paced, fun interactive exercises on key social media concepts.
Watch this video of Stephanie speaking at the Digital Family Summit in 2012.