Media Kits for Bloggers

Media Kits for Bloggers
Last night I was a guest of the Philly Social Media Moms, presenting to a great group of bloggers on how to create media kits. Jo-Lynne Shane hosted and my friend Cecily Kellogg helped answer questions and get everyone get into the trenches creating their own media kits right there at the workshop.

Here’s the presentation – I hope that bloggers who complete their media kits will send them to me so I can include them in my database for future blogger outreach. (My contact info on the last page of the presentation.)

View more PowerPoint from Stephanie Schwab.


I was also able to do a bit of promotion at the workshop for the Digital Family Summit, enlisting the fabulous Philly Moms in helping to promote our conference. The Philly-area parenting blogger community is really strong, and they’re a big part of the reason we decided to do the Summit in Philly in its inaugural year. I know they’re going to be our best supporters (and attendees!) and I can’t wait to meet more of them at the Summit.


UPDATE: My friend Cassie Boorn has a very cool course online that teaches bloggers how to create media kits and work with brands. If you need some help and motivation, this could be a great way to get started! The class runs for the first time on April 28 from 2:00-4:00pm PST but you can sign up anytime and get all the materials afterwards. Cassie has given me a discount code to share with my readers, just click through here or use code “crackerjack” (no quotes) for a 20% discount.
media kit for bloggers cjm

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Stephanie Schwab

CEO & Founder at Crackerjack Marketing
Stephanie has 20 years' experience in digital media and 12 in social media and content marketing, and has been blogging personally and professionally since 2004. She loves to try new social media platforms but mostly maintains her first love, Twitter, @stephanies.
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